In particular the resources that the entrepreneur requires are the types of capital required:
- Financial - e.g. equity
- Human - e.g. skill and experience
- Intellectual - e.g. IPR
- Physical - e.g. land
- Social - e.g. people
The method of starting up a venture with as little capital/help as possible is known as bootstrapping. In bootstrapping the most important capital is an entrepreneur's social capital as this provides the social network, which allows access to the other types of capital.
I like to use the example of Hot or Not as a start-up, which had no capital to start up. Hot or Not is a website where you rate pics of users of whether they are Hot or Not. When it first was invented by James Hong, he hosted the website on his university's server, without them knowing. Within a week the site was getting 2million views a day and he was in danger of getting found out. He needed to find someone to host his website, which usually costs a lot of money. To get round this he contacted a hosting website and negotiated a deal whereby the website would host Hot or Not for free in return for advertising on Hot or Not. (the web server here is an example of physical capital that was required)
Hot or Not, which eventually turned into a dating site, was sold for $20million in 2008.
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